Imagine making one small change to your sales pages to get more people scrolling down the page and reading? It taps into your customers’ deepest desires, no matter who they are. But not just reading. Rushing to the buy button and purchasing your product or service. This change hooks your ideal prospects and turns them into […]
Rejection sucks. I mean, don’t you hate hearing “No!” when you ask for stuff? But what if I told you there’s a way to be 34 times more persuasive? And what if I told you anyone can do it, starting today… Well, there is. Keep reading… Every single day my inbox is full of people
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Does your business website struggle to persuade visitors to get in contact with you? Want to create copy that convinces more of them to convert? Enchanting Marketing has created this interesting new infographic which outlines their top copywriting tips for beginners. In short, you need to: Connect with customers’ desires Make your offer specific Prove your
How to Write More Persuasive Sales Copy [Infographic] | Social Media Today Read More »
Last time we saw the whimsical graphics of Enchanting Marketing, the writing consultancy was teaching us how to write faster. Now the team is back to explain the basics of how to write a persuasive sales page, even if you don’t consider yourself a salesperson. Talking about the benefits of your product is generally more
Good online copywriting does more than just fill up the page, or offer fodder to the search engine algorithms. It also persuades. It encourages the reader to travel further down the sales path, either signing up for an email list, buying a product, or picking up the phone. Or at least, that’s the way it
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So, I went to Asheville, North Carolina to speak at an event. As I walked out of the airport, my Uber driver told me “12 Bones” is the best BBQ in Asheville. And it’s only open for lunch. “TAKE ME THERE!” It was me. And my video guy. We had all our luggage. But we
It’s one of the greatest challenges for any business: Just how do you make sure your sales copy delivers the results you want? Today, I’m going to give you four simple-to-implement techniques that American Writers & Artists Inc. (AWAI) has been teaching copywriters for the past 20 years. Understand them and start applying them to
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There are several social proof types that tap into the social nature of your visitors, increasing conversion and trust in your brand. Though this influence has been around for a long time, the social explosion of the internet has revealed a whole new side beyond simple testimonies and written reviews. Social media outlets alone have
A successful attorney’s entire job rests on one question: can he persuade the jury to view the case as he does? If he can, he wins. Steal these 10 conversion lessons from attorneys to make your SaaS onboarding emails more persuasive and, in the process, increase your conversions. 1. Know Your Goals How do you
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It doesn’t take a rocket scientist to understand the correlation between testimonials and higher conversions. As humans, we’re wired to seek feedback from others. But testimonials may carry even more weight than you may have thought. Research found that customer testimonials are considered to be one of the most effective content marketing techniques, identified by
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