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Pinterest’s Latest ‘Product Pin’ Feature Gives Sellers 40% More Clicks

Pinterest is doing everything it can to make shopping even better for its users. The visual sharing platform recently introduced Product Pins, Shopping Recommendations, and a new shortcut. These new features aim to provide its 250 million active Pinners with a more intuitive and streamlined shopping experience. The first of these features is the Shopping

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Coalition Against Ad Fraud releases ‘first standardized document’ to pin down mobile fraud

Sure, fraud has been rampant in digital advertising. But how do marketers know what’s fraud? To help define that answer, the Coalition Against Ad Fraud (CAAF) released Thursday what it says is the first standardized document on the topic, “Definitions of Mobile Fraud Schemes.” Why this document? Founded about a year ago by mobile attribution

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Pinterest Adds New Board ‘Sections’ to Help Better Organize Pin Presentation

Pinterest has added a new way to categorize your Pinterest boards, with sections, like sub-headings, to be made available within each. As you can see in this example, the new board sections enable you to separate out your boards to make more sense of the various Pins you’ve added. For comparison, here’s a regular Pinterest

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