Pinterest on Friday released its IPO prospectus, and the document shows just how much leverage Facebook and Google hold over internet companies. Like many websites and apps, Pinterest allows users to sign into its service using their Facebook and Google credentials. The company relies on traffic from Google’s search engine and logins from Facebook, which […]
Pinterest’s IPO filing shows dependence on Google and Facebook Read More »
Pinterest has recruited Walmart’s former CTO Jeremy King as its new head of engineering. King will lead the team responsible for building Pinterest’s visual search engine and report to CEO Ben Silbermann. Why you should care As Pinterest closes in on an IPO date, the social network is beefing up its e-commerce chops. Adding King
Pinterest’s new head of engineering brings deep e-commerce experience Read More »
Pinterest has updated its chronological feed with a redesign as well as an easier way to visit publishers’ web pages. These updates can be found in the ‘Following’ tab, introduced earlier this year, which only contains pins from accounts that a user has chosen to follow. By comparison, the main Pinterest feed contains a mix of
Pinterest’s Redesigned Feed May Drive More Referral Traffic Read More »
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Marketing Day: Email innovation, Pinterest’s new ad unit, Facebook Pixel updates Read More »
A Promoted Carousel ad for Cheerios. Pinterest rolled out a new ad format on Thursday, introducing Promoted Carousel ads that allow brands to include up to five images. Why marketers should care Very similar to Facebook’s carousel ads, advertisers can include a distinct title, information and landing page for each product image included in
Pinterest is doing everything it can to make shopping even better for its users. The visual sharing platform recently introduced Product Pins, Shopping Recommendations, and a new shortcut. These new features aim to provide its 250 million active Pinners with a more intuitive and streamlined shopping experience. The first of these features is the Shopping
Pinterest’s Latest ‘Product Pin’ Feature Gives Sellers 40% More Clicks Read More »
Pinterest is testing out a new profile format, with the biggest change being the addition of cover images which are made up of a collage of your Pins. The new display – spotted by user Scott Kibler, and shown here on desktop – certainly adds a different look and feel to your Pinterest presence. Here’s
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It’s been a year since Pinterest announced the launch of Lens, its new visual search tool. How has it evolved since then? When Pinterest Lens launched in 2017, it was the latest – and boldest – step in Pinterest’s evolution from a visual social network into a powerful visual search tool. Pinterest knew that there was
Pinterest Lens one year on: Where is Pinterest’s visual search tool now? Read More »
Pinterest recently announced that hashtags are now a working feature on the platform. The announcement will enable Pinners to easily discover new content, as well as ensure their content is seen by more, yet relevant users. The focus of the announcement is clearly rested on users, however, the clear winner here is Pinterest. Worst case scenario, Pinners
What Pinterest’s Hashtag Announcement Really Tells Us Read More »
