Pinterests

Pinterest’s Adding Thousands of New Ad Targeting Options via Their ‘Taste Graph’

Pinterest, which claims to host “the world’s largest collection of human-curated links”, is now putting its ever-expanding dataset to use by introducing the ‘Pinterest Taste Graph’ for improved ad targeting. Essentially, Pinterest’s Taste Graph will give you more options for targeting your ads to the exact right people. A lot more – Taste Graph will […]

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How To Use Pinterest’s Group Boards To Get More Exposure For Your Business

SEO BLOG, Social Media / Good To SEO / 2 Comments

In case you hadn’t noticed, Pinterest has been in the news a lot recently. In November last year, Pinterest started courting the business community with the creation of its business-specific accounts and a dedicated business support page. Then earlier this month, Pinterest quietly raised a cool $200 million at an astonishing $2.5 billion valuation –

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Pinterest’s branded-content program, 5 futuristic ad channels & more

Channel: CMO Zone, Marketing Day, SEO BLOG / Good To SEO

Amy Gesenhues is Third Door Media’s General Assignment Reporter, covering the latest news and updates for Marketing Land and Search Engine Land. From 2009 to 2012, she was an award-winning syndicated columnist for a number of daily newspapers from New York to Texas. With more than ten years of marketing management experience, she has contributed

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Pinterest’s Reach Is More Diverse Than Ever

Opinion, Pinterest, SEO BLOG, social, social advertising / Good To SEO

July 11, 2017 If you don’t stop believing that Pinterest is just for brides planning their weddings, you’re going to miss out on a huge advertising opportunity for your business. Pinterest is ALSO for the maids of honor. Joking. Pinterest is for anyone that’s planning for future life events, no matter how significant

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Pinterest’s Lens update adds a Snapchat-style look and a fashion sense

Channel: Mobile, Pinterest, Search Engines: Photo & Image Search, SEO BLOG / Good To SEO

Pinterest wants to do for visual search what Google has done for text search. But to do that, Pinterest needs to make searching by taking a picture as easy as typing on a keyboard. So the search-slash-social platform continues to tweak its three-month-old in-app visual search tool, Lens. Pinterest’s latest updates to Lens, announced on

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