Pipeline

Manage Your Innovation Pipeline Just Like Your Sales Pipeline

Picture by Lethutrang101 on Pixabay Managing the Sales pipeline is a well-developed executive skill in any company selling large ticket items to business customers. Each sales person has to gather data and input their reports and forecasts. Some of the key actions in managing the pipeline include: Qualification questions have to be answered. Does the

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LinkedIn Launches Pipeline Management Kit for Your Sales Team

While digital technology has improved commerce, it has also increased the complexities of the sales funnel. LinkedIn has introduced a Pipeline Management Kit for salespeople so they can remove blind spots from the modern sales process and manage the difficulties of B2B sales. LinkedIn Pipeline Management Kit The new Pipeline Management Kit is a free

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3 of the Best Demand Generation Tactics to Scale Pipeline Fast

Mediamodifier / Pixabay If your marketing charter is anything like ours, you’ve got some massive goals ahead of you. Your team is likely tasked with engaging the right decision-makers at target accounts, generating a specific number of opportunities and impacting a defined revenue goal. But what do you do when you face challenges hitting your

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The Perfect Pipeline: How to Fill, Nurture, and Convert Leads to Grow Your Digital Marketing Agency

123 million people Elfed themselves, pasting their faces onto dancing elves to get into the holiday spirit. But here’s the thing… This is the perfect example of a viral branded campaign that doesn’t really work. I was part of the team at OfficeMax that created the campaign, and I’ll be first to tell you—while it

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