pitching

Why Cold Pitching and Bartering Do Not Work in Blogging

As a blogger these days, sharing information is no longer enough. Related blog posts and resources: Monetizing your knowledge is key to a profitable blogging lifestyle. Of course, the goal is to always increase your earnings. Whether it’s tweaking your current strategies or learning new ones, there’s always room for bloggers like you to grow …

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9 Stats to Be Aware of When Pitching & Writing Press Releases [Infographic]

In today’s hyper-digital world of information overload, journalists and editors simply don’t have time to cover every piece of content they receive. If you’re not able to craft a cunningly effective press release, the likelihood of locking down earned brand exposure is little to none. Here are 9 stats to keep in mind in 2019 …

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Straight Talk for Startups Gives you Rules for Pitching Your Business to Investors

In the TV series “Star Trek: The Next Generation” and its sequel series “Deep Space Nine,” the commerce-centric aliens known as Ferengi had a directive called The Rule of Acquisition. Well, entrepreneurs are not aliens, but start up complexity, especially when it comes to financing a start-up and managing its complexity, can feel alien enough …

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Google reportedly pitching publishers on YouTube video player with ad inventory controls

Just as Google has issued another update on its efforts to address advertisers’ brand safety concerns on YouTube, AdvertisingAge is reporting the company is shopping a new YouTube solution for publishers. According to Ad Age, YouTube is offering publishers the ability to control the ads served on their YouTube videos when they use its video …

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