December 19th, 2017 As 2017 slowly comes to an end, businesses and marketers alike are preparing for what awaits them in 2018. Like every year, 2017 taught us many important things. The marketing statistics of 2017 brought many new insights that can give directions for creating successful future marketing campaigns. Today we will talk about […]
4 Facts You Must Know Before Creating Your 2018 Marketing Plan Read More »
Just a few years ago, e-Learning was a niche market not understood by a vast majority of businesses. Today, it’s a booming industry with immense potential. 2018 E-Learning Trends According to data compiled by e-Learning platform Zeqr, by 2022 the global learning management system market will be valued at 19.05 billion. What’s more, 98 percent
98% of All Companies Plan to Use E-Learning by 2020 with Opportunities for Small Biz Read More »
Could the darling of the tech sector — the open plan office — be under siege? Thirty-seven percent of employees say an open plan office is distracting. That’s a finding of the Staples Annual Workplace Survey, which analysed the responses of 1,004 full-time employees and 200 office managers across the U.S. and Canada. The overall
Is the Open Office Plan Dead? 37% of Employees Say It’s Distracting Read More »
Chart of the day: Marketers reveal that data quality, lead generation and user experience are the most critical challenges to the success of a digital marketing plan When it comes to planning a digital marketing strategy we all know there are factors which affect its implementation and success. Data quality affects things like marketing automation
The critical challenges to marketing plan success and are budgets increasing? Read More »
AI and the SEO Connection: A Quick Primer You can’t talk about SEO and artificial intelligence without mentioning Google RankBrain, an AI program that helps process search inquiries. This AI is trained by data, which helps it understand patterns and behavior to determine whether people like your content and whether search engines should send you
Plan for the Future: How to Engineer B2B Content for Bots & AI Read More »
Do you ever struggle to think of your next blog post idea? Do you ever arrive at your computer ready to write, only to spend the next 30 minutes staring at a blank screen, or straining to produce a few rambling paragraphs you’ll just delete later? This article will help you to plan your next
Are you freaking out trying to fill your content marketing needs with limited resources? Have you considered supplementing your brand spanking new content creation with content curation? Many content marketers can be short-sighted about content curation. Only focused on reducing content costs, they confuse unbranded content aggregation with editorially curated content. True content curation requires
How To Create A Content Curation Plan To Fuel Your Content Marketing Needs Without Tears Read More »
It’s the time of the year, when you should start thinking (again) about your digital marketing strategy. As the weather starts to cool down, digital marketers’ brains just begin to warm up and think about the budget for the New Year. The million-dollar question is what are the best digital networks to invest into and
15 Steps To Create The Perfect Digital Marketing Strategy (How-To Plan) Read More »
The GOP’s proposed tax overhaul is getting a mixed reaction from small business advocates, with some saying they hope the plan will be revised as it makes its way through Congress. The biggest misgivings were over Republican lawmakers’ plan to tax 70 percent of owners’ income from their companies at individual rates as high as
Republican Tax Plan Gets Mixed Reviews From Small Businesses Read More »
Two weeks out from the busiest holiday shopping time of the year, many holiday shoppers are already hitting the buy button. Cardlytics, a company that provides an online rewards platform for financial institutions, says that 40 percent of holiday spend happens in the four weeks leading up to Black Friday, and that last year’s Black
How consumers plan to research & purchase gifts this season Read More »
