Planning

How effective marketing planning can boost productivity

A five-step plan to marketing productivity One of the recurring observations I’ve found in all the different roles and organizations in which I’ve worked is the inconsistency of marketing planning. In some companies, planning was conducted on an ad hoc basis, whilst in others, there was no discernable plan at all! As an idealistic marketing

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How Security Managers should collaborate with IT for planning an IoT Security Infrastructure

IoT devices need to be managed both internally, (e.g., software maintenance) and externally (i.e., their communication with other system). Let’s drive in the details of how these devices are connected. Every IoT device is connected to a management unit, known as a command and control center. These Centers are responsible for software maintenance, configurations, firmware

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Event planning starts with the ending – Idaho Business Review

Five tips for ending an event with a bang When it comes to events, your desired results at the event’s end is your guiding star. Did your event land new clients? Build a mailing list of potential customers? Cement relationships with current customers? Increase visibility and executive thought leadership? Raise product sales? Capture attendee contact

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