NOW UPDATED! This post was expanded for 2017 with new tactics for leveraging YouTube for your business. You have a business and you’re looking to expand your reach, grow your audience, and increase your sales. If you’ve heard that advertising on YouTube is an inexpensive and lucrative means of doing this and aren’t sure how to get started, then you […]
Are You Exploiting YouTube’s Cheap Advertising Platform Yet? Read More »
Matt McGee is the Editor-In-Chief of Search Engine Land and Marketing Land. His news career includes time spent in TV, radio, and print journalism. After leaving traditional media in the mid-1990s, he began developing and marketing websites and continued to provide consulting services for more than 15 years. His SEO and social media clients ranged
Dex Media acquires YP Holdings to expand its SMB marketing automation platform Read More »
Usefulness Content Freshness If you have ever found yourself wondering, “Just what is a marketing platform, again?”, Wendy Keller’s “Ultimate Guide to Platform Building” will break it down. “Ultimate Guide to Platform Building breaks down the tools of the trade (the same ones the pros) and
Turn Buzz into Reality with the Ultimate Guide to Platform Building Read More »
Designing websites have become so easy, and many platforms are making huge money from sites like Wix and WordPress. WordPress is the more popular choice because it’s an open-source platform so developers can make money from creative plugins. However, even with cool platforms making things easier, you still want to make sure you have made
Things to Consider When Choosing a Website Site Builder Platform Read More »
Google Analytics is a treasure trove of data, but how should you use it? This week, startup PaveAI is releasing a new AI-powered platform that it says is the first to turn Google Analytics data into news you can use. This is the San Francisco-based company’s second version of the platform. An earlier implementation, released
PaveAI unveils AI-powered platform to turn Google Analytics into actions Read More »
SEO software comes in many shapes and sizes, from rank-checking tools and keyword research toolsets to full-service solutions that manage keywords, links, competitive intelligence, international rankings, social signal integration, and workflow rights and roles. How do you decide which one is right for your organization? MarTech Today’s “Enterprise SEO Platforms: A Marketer’s Guide” examines the
Thinking about an SEO platform? We compare 13 leading vendors Read More »
Reports are so 2000 and lame! Everything in our world — from software to phones, cars and TVs — is getting smarter, faster and sleeker. Isn’t it time for client reports to become smarter, faster and sleeker, too? If I can automate my pizza order, why can’t I automate a better client report? Compelling client
This week, AgilOne announced new integrations with Oracle Marketing Cloud. With AgilOne’s customer data platform powering engagement through Oracle Marketing Cloud, marketers can create more consistent, orchestrated, and authentic relationships across channels. So, how do we do it? AgilOne feeds a single view of the customer data into OMC that incorporates first party information unified across
The Oracle Data Management Platform is proud to be named a “Leader” in the recently released report: The Forrester Wave™: Data Management Platforms, Q2 2017. We are honored to be included and would like to take this opportunity to discuss some of our relative strengths as well as the unique vision for the future of
Choosing a website builder may seem like a hard task with all the options available out there. If you got to the point of deciding between SITE123 and Weebly, you are certainly deep into the process of choosing the best website builder for your purposes. We’ll give you a little push in order to help
SITE123 vs Weebly – Which Hosting Platform is Better for Your Blog? Read More »
