PostClick

How to Use Audience Awareness to Create Higher Converting Post-Click Landing Pages

Even the most “optimized” landing pages — with a clean design, simple form, compelling image, strong value proposition, etc.— will fall short if it’s intended to serve your entire audience. That shortcoming continues to be more costly. PPC campaigns are more expensive; organic search is more competitive. So how do you keep from wasting clicks? …

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What Is Post-Click Automation & Why Should Agencies Offer It as a Service?

There are countless ways digital advertising technology has advanced in recent years. Marketers can quickly create, test and optimize hundreds of personalized, targeted ads. Because of the many tools available to segment audiences and automatically deliver the best ads to the right people, marketers can easily scale their advertising campaigns and maximize clicks. Google Ads, …

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Ads & Landing Pages That Have Perfected Post-Click Optimization

More than 96% of ad clicks don’t convert, and that’s largely in part because too many digital marketers don’t focus enough on post-click optimization. They focus primarily on pre-click strategies instead, which results in non-converting clicks. Dedicating more time to optimize the post-click experience can drastically change the outcome of your campaigns by turning ad …

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Social Media Agency, fishbat, Explains the Number One Benefit of Post-Click Optimization

NEW YORK, Jan. 30, 2019 /PRNewswire/ — As part of an ongoing initiative to teach companies how to take their social marketing to the next level, social media agency, fishbat, explains the number one benefit of post-click optimization. Social media channels represent a larger slice of company marketing budgets than ever before, and for a good …

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Social Media Agency, fishbat, Explains the Benefits of Post-Click Optimization

PATCHOGUE, N.Y., Dec. 27, 2018 /PRNewswire/ — In an effort to help businesses take their marketing game to the next level, social media agency, fishbat, explains the benefits of post-click optimization. When many companies approach marketing through social media, the majority of their effort is concentrated on creating the “perfect” advertisement or sponsored post. While …

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Pre-Click Vs. Post-Click Experience: Your Optimization Guide

When it comes to converting prospects to customers, a marketer’s most valuable asset is a targeted landing page. Research has shown that businesses with 40 or more landing pages generate 12 times more leads than those with 1 to 5. But just building more landing pages doesn’t guarantee more conversions. They have to be built …

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Creating a Seamless Pre- to Post-Click Experience

March 29, 2018 How often are you taking into consideration what you’re offering users throughout their entire experience with your brand? This begins with the ad you’re paying to serve all the way through to the post-click experience. Is this experience seamless? For those of you that missed our webinar at the beginning of the …

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Landing Page Elements that Optimize the Post-Click Experience

February 27, 2018 Just one click. That’s what separates an ad from its corresponding landing page elements, and yet most ads and the landing pages connected to them seem to have nothing in common. Most marketers often overlook a crucial piece of information when it comes to optimization, and this is what results in the …

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