McDonald’s Thinks Its Fresh Beef Quarter Pounder Will Have a Bizarre Effect on Those Who Try It

Absurdly Driven looks at the world of business with a skeptical eye and a firmly rooted tongue in cheek.  McDonald’s is a little like Apple, really.  Except, I fear, not quite as clever. You see, the burger chain has hopped up onto an idea that others have been trying for years. Apple at least puts a twist on […]

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