RollWorks Launches Account Scoring Powered by Machine Learning to Help Account-Based Teams Prioritize the Accounts that Matter Most | Business
SAN FRANCISCO–(BUSINESS WIRE)–Aug 28, 2019– RollWorks, a division of AdRoll Group, today announced a new account scoring feature to help account-based sales and marketing teams score and prioritize target account lists. The new functionality in RollWorks’ Account-Based Platform uses a predictive machine learning model that ranks accounts within a target list based on firmographic and […]