The costliest year on record for natural disasters in the US was 2017, coming in at $306 billion to date. And flood damage from hurricanes Harvey and Irma had a lot to do with the billions of dollars needed to recover. A new infographic by The Water Filter Men highlights the dangers of floods and […]
As marketing operation managers a big part of your role is defining and managing the budget for your marketing initiatives. Too often changes occur after the budget is in place that requires you to relook at how your marketing dollars are spent. TPG’s Revenue Marketing Coach, Pamela Muldoon, sat down with fellow RMC and Strategist
Voice-enabled search is one of the biggest topics in SEO circles, but many content marketers haven’t embraced the implications of virtual assistants and other voice-powered technology. As an SEO and content architect at Moz, I urge marketers to understand voice’s importance and the need to do so today to prepare for the voice revolution. HANDPICKED
Is Your Content Prepared for the Verbal Revolution? Read More »
Marketing executives say artificial intelligence, augmented/virtual reality, and voice search are the 2018 trends they feel most unprepared for, according to recent research from Conductor. The report was based on data from a survey of 500 marketing executives (29% work for B2B firms, 14% work for B2C firms, and 26% work for hybrid B2B-B2C firms).
2018 Marketing Trends Marketers Aren’t Prepared For Read More »
The season is upon us: mobile download season. Christmas falls on Monday, and if history holds true, Christmas and the day after will be the top mobile app download days of the year. With less than a week left, your app store optimization (ASO) activities should be in full swing. Becky Peterson heads up our
The good news is that Black Friday 2017 is still 10+ days away! That means if you are reading this article today while I publish it – then you have just as many days on your hands to start preparing for this mega sales event. Usually what happens is that we are too late to
Are you Prepared for the Upcoming Black Friday 2017 Read More »
Comcast (NASDAQ:CMCSA) Xfinity customers around the country experienced widespread outages Monday. November 2017 Comcast Xfinity Internet Outages The issue, which Comcast called an external network issue, caused more than 40,000 customers to report issues between 1 p.m. and 5 p.m. EST Monday. An outage map from Down Detector showed that the outages were spread across
Comcast Xfinity Saw Outages Monday, Is Your Business Prepared? Read More »
The Secretary of Homeland Security John Kelly this week announced enhanced security screening measures for all commercial flights to the United States. The new aviation security measures, announced at a security conference at the Center for a New American Security, could impact a lot of small businesses and business travelers — especially those traveling outside
Salesforce recently released their 2017 State of Marketing report. It’s the fourth annual bird’s eye view of the marketing landscape released by the company. The survey of over 3,500 marketing leaders from around the globe is an important litmus test for marketing professionals and their efforts. The report covers a range of topics and provides
Buyers Want Sellers Prepared and Content Personalized Read More »
