There is NOTHING in digital marketing more important than email, right? Even with social media, bots, apps, and all the rest, email is still how we communicate to most of our customers and prospects. But the problem is, most email programs have a nagging cough and a persistent fever. Most email programs are sick in […]
7 Email Marketing Problems and 9 Medicines to Fix Them Read More »
The rise of digital advertising has brought unparalleled opportunities to target ads and improve performance. With programmatic campaigns, computers can manage ad placements across thousands of sites to target the right audience, at the right time, right across the web. Or so goes the theory. In practice, programmatic advertising is wide open to abuse. A
Programmatic problems: Fixing a broken market Read More »
Like belligerent seniors complaining about how the bad weather aggravates their arthritis, marketers always seem to be talking about pain points. Unlike a bum hip, however, the kind of pain points marketers typically encounter can be a little more complicated. In this post, we’ll be diving into the world of customer pain points – specifically,
Pain Points: A Guide to Finding & Solving Your Customers’ Problems Read More »
I am a bit confused. Most of my readers say my blog looks A-OK. Loading in 2 seconds. Rendering perfectly. A few of my readers note my blog renders poorly – not reading HTML tags – and takes minutes to load if it loads at all. What gives? I have no idea. Right now we’re
5 Lessons Learned from Website Problems Read More »
February 21, 2018 In Google Analytics, there is an order to everything. I learned this the hard way. In the past, the PPC Hero team has shared with our readers some unfortunate side-effects that can happen when you combine destination URLs, tracking parameters and 301 redirects. Today I am going to shed more light on
Problems & Solutions to URL Tagging & Tracking Read More »
Improving the productivity of your business — and your employees — is undoubtedly one of every small business owner’s biggest goals. But did you know that your workplace itself might actually be undermining your staff’s productivity? Here are five ways your office could be keeping your employees from doing their best work. Solutions to Productivity
Productivity Problems are Your Business’s Worst Enemies, Here Are 5 Ways to Defeat Them Read More »
A new infographic titled, “A Visual Guide to Solving Difficult Problems (Backed by Science)” seeks to give you the formula to creatively solve difficult problems. The infographic uses a formula created by mathematician George Polya in 1945 with insights from 7pace, creators of a timetracker software for teams. Polya’s basic four step problem solving process has
The Secret Behind Solving Your Small Business Problems Read More »
Share on Pinterest TRAFFIC. The most frightening word in online industry. Starting a blog takes only 3 minutes (I actually set the timer to calculate the time), and writing an article takes another 1-2 hours (if you are writing an average article). We feel awesome after setting the blog and publishing our first article. Then we
Why The Hell Your Blog Isn’t Getting Traffic? [Problems Revealed] Read More »
The end of the year is a good time for small and midsize business owners who benefit from U.S. consumers’ holiday spending spree. Twenty percent of the annual revenues the average small and midsize business earns comes in between Thanksgiving and December 31, the second national SMB & Money Survey reports. For companies that sell
Small Businesses Struggle With Year-End Payment Problems, Survey Shows Read More »
Marketing Podcast with John Jantsch About Problem Solving I want to talk about solving problems. I really think in the end that is our job and I think it takes a special point of view. We as business owners and marketers are so in tune with this idea of promoting what we do and talking
How to Understand and Solve Your Customers’ Problems Read More »
