proficiency

Becoming a martech mastermind: Agility, proficiency and accountability

The evolution of Scott Brinker’s iconic Marketing Technology Landscape graphic since 2015 tells the tale of an industry rapidly evolving and bursting at the seams. That was the year the number of martech companies doubled year over year to nearly 2,000 vendors, all the way from just 150 when he began illustrating the proliferation of …

Becoming a martech mastermind: Agility, proficiency and accountability Read More »