programme

How to build a successful reputation management programme webinar – Econsultancy

September 4th 2019, 2pm BST, 9am EST Measuring a reputation management programme and understanding its return on investment has been an ongoing challenge for marketers. But now, because of recent changes in search engine algorithms and search experiences, businesses are able to measure campaigns more effectively and easily than ever before. For instance, incremental click-through …

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Mangaluru: St Agnes College conducts ‘Train the Trainer’ programme for faculty

Media Release Mangaluru, Feb 14: The English department of St Agnes College (autonomous) held a training programme on the theme ‘Train the Trainer’ from February 8 to 10. Shruti Nayar, a content developer and creative writer, Tata Consultancy Services, Bengaluru was the resource person/trainer for the three day session. Seven faculty members, 30 …

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How many businesses have a Digital Transformation programme in place?

Chart of the Day: How popular are Digital Transformation programmes? Our Managing Digital Marketing 2017 research reveals many challenges for how digital marketing is run by companies today. Problems included lack of focus on integrated strategy, testing and optimization and structural issues like teams working in silos or lack of skills in integrated communications. To counter these …

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