Email list cleanup can be a scary thing. As marketers, we understand that our contacts are our currency, and we work hard to grow and maintain our database. But over time, especially with a database that is older or managed across multiple teams or departments, data quality issues can take a chunk out of our […]
4 Ways Deliverability-Based List Pruning Can Increase Your Email ROI Read More »
Img source: socialseo.com Content pruning is a digital marketing process that involves removing and consolidating content appearing on a company’s website. Properly executed pruning improves the overall quality and readability of site content and also promotes higher search rankings on Google and other search engines. In this article, we discussed with WNY Holdings about the
Content Pruning and How it Can Benefit Your Website Read More »
Holding a pruning shear in your hands can quickly transport you to a state of bewilderment. Sure you have the tools, but practically performing the act is a completely different ball game. People are often misguided about pruning. It’s not as simple as just cutting off the dead and unwanted branches. PxHere A proper pruning
Essential Professional Pruning Tips to Give Your Tree a Complete Make-Over Read More »
Cyrus Shepard posted a poll on Twitter asking SEOs what is better to do when pruning old content, to 301 redirect or 404 the page. That is if the page cannot be updated to have better content, what do you do? Either (a) Noindex/Remove (noindex, 404, 410) or (b) 301 Redirect to a relevant, better
