psychology

The other day, I was sitting on a park bench at the playground with my son, agonizing over a.

Poker and the Psychology of Uncertainty

“You are going to be a gambler?”That’s my grandmother Baba Anya speaking. My last living grandparent. I’ve come to.

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Will you believe me if I say that the difference between mediocre and magnificent email marketing campaign results is.

Human beings, your customers included, are concerned about their status in society—and have been for as long as societies.

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Color and visual cues can have a dramatic impact on conversion rates. On Quick Sprout, for instance, the Hellobar.

If you’re running a business or marketing team, you’re probably focused on three key metrics: cost, revenue, and profit.

Do you want more clients? If so, you’ll need to reach prospects with effective messaging. If it strikes a.