Shopper Psychology: How to Use Basic Psychology to Increase Online and Offline Sales [Infographic]
Understanding consumer psychological triggers can help you create more compelling offers – check out this infographic. Source link
psychology
The Role of Psychology in SEO: Extended Symbiotic Intelligence
The task of the marketer has, at its deepest level, remained constant over the years. The digital revolution has brought technology to the fore, but we are ultimately in the game of communication. Successful marketers understand the motivations of their audience and know how to persuade people into taking action. This is particularly true in
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How to Use Psychology In Marketing
Have you ever wondered how some marketing experts seem to have the magic bullet to drive many sales while you can barely get a single prospect to click any of your buttons? They naturally appear to have the knack for convincing prospects to buy what they are selling and at whatever price. It’s like they
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7 Steps to Success: Marketing Psychology for Small Business
The Psychology of Marketing Doesn’t Change Fundamental marketing theory was developed from psychology, and the human mind hasn’t changed much in the last 50,000 years. Before we run after the newest social media or mobile marketing solution, let’s make sure that we’ve got the basics in place. In Marketing, the Customer Changes: We Don’t The
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Marketing Psychology in 2019: Make Your Mark Digitally
As marketing professionals, we do market research, develop buyer personas, conduct thorough keyword research, and track user behavior on and off our websites through automation and technology. One skill set that separates great marketers from good ones is the ability to understand how and the why behind people’s thought processes, which leads to their consuming
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Psychology Behind A Modern Day UX Design
Marketing in the modern world revolves all around psychology. There are some tried and tested methods that work, but nothing beats knowing how your users think. After all, this is the best way to provide them with the best user experience you can. As a UX designer, your customers’ opinions and experiences should always be
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The Psychology of Social Proof and Why It Makes Word of Mouth Effective
Let’s Start from the Beginning: What is Social Proof? Social proof is the result of a deeply rooted psychological bias. It implies trust in other people. The forms of this trust include the belief that the majority knows better and that the best way to make a decision is to look at the decisions other
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The Psychology Of Free Shipping and How It Drives Customer Retention
Did you know that the cost of acquiring a new customer is 5X greater than retaining an existing one? The fact that it costs much more to acquire new customers than to retain them holds true for businesses across all sectors. However, it is especially true for the ever-growing flock of eCommerce companies. eCommerce businesses
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The Psychology of Work Fatigue [Infographic]
Have you ever wondered why your desk job makes you feel so tired by the end of the day? Work fatigue is a very real experience that leaves us not only tired, but unmotivated, disorganized, or even depressed. Defined as a state of both physical and mental exhaustion, fatigue is more than just feeling tired
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The Psychology of Fake News: How Disinformation Spreads Online
Fake news is a social problem, which won’t be resolved quickly. Here's an overview of why, and how, the issue is growing in the modern age. Source link
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