pure

Elon Musk’s Response to Puerto Rico Is Pure Marketing Genius (And Should Be Required Reading)

“When I was in college, I wanted to be involved in things that would change the world.” Elon Musk may have said those words decades ago, but perhaps never in his storied career has he proven them truer than with his recent tweet about rebuilding Puerto Rico’s electrical grid. Here’s the backstory: This week, Musk […]

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Sempo’s chairman sees the industry becoming broader than just ‘the pure SEO and paid search channels’ of the past

SEO BLOG / Good To SEO

Mike Grehan, chief marketing officer and managing director at Acronym Media, and chairman of Sempo – the global trade association for search marketers – has been on the marketing scene for over three decades. Talking to The Drum on what is next for search and his upcoming appointment as a judge for the Search Awards

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