Chart of the week: Digital video views on mobile hit an all-time high in Q2 of the year, as more people watch video content on smartphones Q2 of this year saw the percentage of digital videos viewed on a mobile device go over 62% for the first time. According to Ooyala’s latest quarterly Global video […]
Amazon recently released their Q2 earnings report, listing what they’ve accomplished in the last quarter. At Seer, we’re continually monitoring Amazon to understand how our clients might be impacted by their expansions into new industries.Here, we’ll highlight where Amazon is most focused on expansion: voice, groceries, fashion, and international*. As Amazon keeps spreading into new
Where Amazon is Headed: A Quick Synopsis from the Q2 Earnings Report Read More »
Amazon recently released their Q2 earnings report, listing what they’ve accomplished in the last quarter. At Seer, we’re continually monitoring Amazon to understand how our clients might be impacted by their expansions into new industries.Here, we’ll highlight where Amazon is most focused on expansion: voice, groceries, fashion, and international*. As Amazon keeps spreading into new
Where Amazon’s Headed? A Quick Synopsis from the Q2 Earnings Report Read More »
Snapchat has released its Q2 earnings report, showing better year-on-year revenue, but a decline in usage. Source link
Snapchat Reports Decline in Users in Q2 Earnings Report Read More »
Search ad spending growth decelerated across the engines in Q2 2018, digital agency Merkle reported in its Q2 2018 Digital Marketing Report. After two strong quarters, the slower growth for Bing and Yahoo in Q2 came from lower CPCs for both Bing Product Ads and text ads. Google search spend growth slowed for the third
Merkle: Search ad spending growth slowed again across Google, Bing & Yahoo in Q2 2018 Read More »
It’s been a bruising year for Facebook public relations. Now, its second quarter earnings report of 2018, released on Wednesday, showed slowing user and revenue growth and lower-than-expected revenue and earnings. Wall Street wasn’t pleased and was somehow surprised by the numbers despite the company’s guidance. As often happens, Wall Street and advertisers are operating
As Facebook user and revenue growth slows in Q2, advertisers are still on board Read More »
Twitter has released its latest performance report, showing a decrease in active users, but better performance in other areas. Source link
Twitter Q2: User Numbers Down as Efforts to Reduce Spam and Bots Take Effect Read More »
The average CPC paid by Google search advertisers for keywords that included their own brand name rose 30% Y/Y in Q2 2018 whilst desktop organic search visits fell 5% Benchmarking company performance against goals and competitors is vital in understanding your current cut-through in digital, market share and potential revenue losses. It also helps identify opportunities
Paid and organic search and social digital marketing benchmarks Q2 2018 Read More »
The APAC Ecommerce Quarterly is a series of presentations by Econsultancy that curates the latest trends and developments in ecommerce in the Asia-Pacific region. It is a collection of recent trends, and is a guide to what you should be keeping an eye on. Ecommerce in the APAC region is constantly in flux, and the APAC Ecommerce Quarterly contains relevant
From flying pizzas cross-country to producing 30,000 videos in a day, there was no shortage of campaign wins — and fails — this spring. Source link
11 marketing campaigns that made a splash in Q2 2018 Read More »
