Automotive collision repair market size from paints and coatings registered a CAGR of 2.5% over 2018-2024. Considering the increasing number of independent repair shops, automotive collision repair market behemoths are focusing on manufacturing innovative products to generate more revenue. Recently, in the 2017 SEMA show, the automotive aftermarket division of 3M launched a rather unique […]
StockSnap / Pixabay What do clients want? Ask them! Have you ever spent time with someone who seems to talk incessantly about herself, ignores your input and interests, and perhaps even acts as if you’re much better acquainted than you really are? If you’re like most people, you didn’t enjoy that interaction. However, for many
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Marketers can use qualitative app analytics to investigate the real reasons for falling conversion rates Are your mobile app’s conversion rates breaking your heart? Let’s turn that frown upside down. If you are marketing a mobile app, you’ve probably had long days or even nights of staring at less-than-stellar conversion rates, trying to understand why
5+ ways to boost conversion rates with qualitative analytics Read More »
Why qualitative App Analytics is like finding money in your old jeans We’ve all been there. You wake up one morning, all of your go-to jeans are dirty so you reach out to one of the older bunch. And then… JACKPOT! You find a well-forgotten $100 bill in your jeans’ back pocket. Ah, that feeling.
How to use qualitative analytics to uncover “hidden” product insights Read More »
The accelerating pace of disruption to business models means brands must be agile enough to make informed decisions within days—or even hours. They can thrive or fail based on their ability to make quick, intelligent decisions and outperform competitors by providing superior customer experience. Customer experience is increasingly the differentiator in a world of commoditized
Improve Customer Experience With Qualitative and Quantitative Analyses Read More »
