Many of the biggest stars are hesitant to do sequels, believing that the magic captured the first time around is hard to reproduce in subsequent productions. As I’m known (at least around the former closet that now serves as my home office) as the “Meryl Streep of Teardowns”, I try to follow her example when […]
Most marketers are familiar with KFC’s hilarious and well-publicized campaigns in the UK and the US, but does the brand have the same whimsical personality in Asia? It must be both exciting and challenging to work with the KFC brand these days. Following the fast food restaurant’s famous FCK campaign in the UK and Chickendales
5 examples of quirky KFC marketing campaigns in Asia – Econsultancy Read More »
Emma Martell is Head of Social Content at Virgin Trains, and is due to speak at next month’s Festival of Marketing on ‘Harnessing the Power of Weird on Social’. Ahead of her appearance at the Festival, we caught up with her to find out about her day-to-day work, how Virgin Trains came to develop its
This site may earn affiliate commissions from the links on this page. Terms of use. On September 9, 1999, Sega launched the Dreamcast in North America — it’s last, best hope for relevance in the console market. The console, which was intended to put Sega on a more even footing against competitors like Sony, wound
Pour One Out for the Dreamcast, Sega’s Awesome, Quirky, Gone-Too-Soon Console Read More »
