Content strategy is a science and every detail matters. Those details include: The reading level of the content. Word count (especially in relation to top-ranking content). Format and correct use of subheaders. Keyword distribution. Use of phrases related to the keyword. Grammar. Sentence structure. In fact, details like these can mean the difference between a […]
10 Best Readability Tools to Check Your SEO Content Read More »
Marieke van de Rakt Marieke van de Rakt is the founder of Yoast Academy and CEO of Yoast. Her favorite SEO topics are SEO copywriting and site structure. Is it worth your while making your text a pleasant read? Will it lead to higher rankings and more traffic? Is readability a ‘ranking factor’? At Yoast,
Does readability rank? On ease of reading and SEO • Yoast Read More »
Our content was too academic and didn’t resonate with our audience. When we focused on making it more readable for our audience, business grew. What about you? Is your brand deliberately centered on readability? At its purest, readability is about keeping things simple. It’s about explaining things in as straightforward terms as possible. Content marketers
The choice of fonts for websites and blogs is critical for an engaging online presence and brand building. The visual choice of a reader varies with every person but as a website or blog owner, you need to consider every aspect and web font is one such aspect. In this article, we will see the
12 Best Fonts for Websites and Blogs for Better Readability Read More »
If you never understood grammar in school, or if you learned English as a second or third language, you may be looking for a software tool to help. In this post, I’ll address the pros and cons of using automated writing tools. I’ll list three popular grammar checkers and two readability raters. Automated Writing Tools
Everybody knows the colored bullets in Yoast SEO. There are two parts to the traffic light system, namely the content analysis and the readability analysis. The first checks whether your post is SEO-proof, while the latter checks if it is readable for a general audience. Of course, these two are interconnected as readable content is
Does it pay off to write a text that is nice and easy to read? Will readable content lead to higher rankings and more traffic? Is readability a ‘ranking factor’? At Yoast, we are strong believers in writing texts that are nice and easy to read. We’ve developed an entire tool to help people write
As an email marketer, you test subject lines and calls to action for optimal performance, but are you submitting your copy to the ultimate test? If you’re not testing your copy for readability, you may be missing out on clicks, conversions, and revenue. Why Does Readability Matter? When on average office workers receive 121 emails
How to Improve Email Copy Readability to Engage Subscribers Read More »
