Happy customers talk, but so do unhappy ones. In fact, unhappy customer service stories reach more than twice as many ears as happy customer service stories. We live in an era where companies and careers rise and fall through LinkedIn, Yelp, and Instagram. Competitors are always just a click away, and the obstacles to market […]
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Has your business yet to take advantage of Cloud ERP? According to Aberdeen Group, Top Performers Know It’s Time to Migrate to Cloud ERP, the percentage of organizations considering a cloud solution has increased from 23% to 59% since 2016; finally surpassing on-premise solutions. While some businesses see the benefits of a cloud-based solution, others
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Ray Bradbury once said that “you must stay drunk on writing so that reality cannot destroy you.” Some of you may have perked up at the idea that a famous writer has endorsed writing blog posts while smashed on gin and tonics. What this really reveals is something important about how useful writing is in
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Words have influence. Words make or break businesses. Words sell your product, service, or expertise. And without strong web content (aka words) that is search engine optimized (SEO), your site has a slim chance of getting the coveted spot. You know what I’m talking about. You know you want it: To land on the first
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If you’re like many content marketers, when you tell your mom your job title, she reacts with a perplexed smile and something like, “Oh, so what do you do?” An explanation fit for a layperson only yields a brief, labored expression before giving way to an epiphany: “So you’re a writer?” “Yeah,” you say, realizing
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The rise of the experience-based economy has increased the popularity of services that handle the particulars and make it easier for the customer to enjoy their experience while finding exactly what they are looking for. Travel agencies, clothing curators, and subscription services are just a few examples of how consumers are willing to go with
50 Reasons Your Landing Page Isn’t Working Published 02/07/2017 by Jayson DeMers | 3 Comments If you have a landing page set up and you’ve noticed that your conversion rate isn’t growing, or that your audience isn’t engaging with your content, it can be confusing and frustrating. This is especially the case because
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When I quit my job as a researcher for a real estate magazine in London nine years ago to run my own business, I did not feel in any way ready. But I did know two things: 1. I needed to get out of an office environment.2. I had faith that I was doing what
12 Pretty Decent Reasons To Quit Your Steady Job Read More »
