Reboot

Reboot Your Agency’s Program in 10 Steps

Get more leads by rebooting your content marketing! Frustrated that content marketing isn’t generating leads for your agency? You’re not alone—a lot of agency leaders report their content program doesn’t work. However, when I dig deeper in our consulting, the lead-gen problems are often obvious. Where Agencies Struggle with Content I see things like generic …

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Kim Seo Hyung Confirmed To Star In Reboot Of Horror Film Series “Whispering Corridors”

Kim Seo Hyung will be returning to the silver screen with upcoming film “Alma Mater” (literal title), a reboot of the popular Korean horror film series “Whispering Corridors.” Kim Seo Hyung has taken on the leading role of No Eun Hee, a teacher who returns to her alma mater. Upon her return, the memories she thought were …

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5 Steps to Strategically Reboot Your Brand’s Content Marketing

Content is a brand’s currency to demonstrate relevance and, with emerging channels and interfaces like chat and voice, it’s bringing brands closer to their customers. But to succeed, company-driven content needs a more strategic approach that rebuilds a brand’s foundational and experiential elements. Here’s the formula to strategically evolve your brand communication: 1. Rearticulate your …

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Use This Psychology Trick To Reboot Your Year, While You Still Have Time

The summer is over. School is back in session. Business is picking up again. If you feel a renewed sense of motivation right now, you’re not alone. There’s mounting evidence that “September is the new January” when it comes to setting goals. In fact, studies find that enrollment in weight loss programs rises in the …

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Google AdWords’ automated ad suggestions test is getting a reboot

Earlier this year, Google launched a beta test that automatically launched machine-generated ads in a small set of AdWords accounts. The lack of control in that test wasn’t particularly well-received. Now, Google is giving it another shot, with some adjustments aimed at addressing advertiser concerns. A limited number of advertisers in the US and the …

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