Digital marketing is the marketing, endorsement or advertisement done on digital devices. It not only includes online but also offline marketing strategies. Digital marketing is very important for a company as it has the widest reach among any form of marketing. The more the people are present on the internet, the more reach the marketing […]
Type of Online Referrals for an SEO Offline Campaign Read More »
‘The whole nature of referral giving and receiving has changed dramatically for advisors. The major influence is technology,’ says George Hartman, president and CEO of Market Logics. Volodymyr Kotoshchuk/iStockphoto Advisors always like picking up new clients through referrals, but what are we referring to when we use the term “referrals?” “The whole nature of referral
Seeking referrals? Advisors should pay attention to the word-of-web Read More »
Generating referrals is the key to securing your business’s long-term success, and it can feel like a pretty massive undertaking. One way to lighten the load and help you to create a more sustainable stream of referrals is to build partnerships. Why go it alone when you could instead join forces with other business owners
Why Partnerships Are Your Secret Weapon to Building Referrals Read More »
Asking for referrals can be tough. It can feel like you’re being pushy or imposing on someone’s time. But in reality, the majority of happy customers are more than willing to give a referral when asked. While the first hurdle in asking for referrals is getting over your own insecurities or mental blocks associated with
Five Tips That Make Asking for Referrals Less Intimidating Read More »
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Naturally, something we’re asked about a lot is how to get referrals. Referrals are key to growing any business, regardless of size, industry, location, or market. While buying patterns have changed dramatically, what hasn’t changed are the basic principles of human psychology: people are more likely to buy from people that they like and trust.
Lead generation is time intensive and expensive in any industry. Having said that, any time you have the ability to tap into your professional network and generate organic leads is highly beneficial. And whether you realize it or not, your existing customer base is one of the best resources you have available at your disposal.
Boost Your Customer Referrals With These 4 Simple Tactics Read More »
It’s nearly here, that annual shopping event that both retailers and consumers look upon with mixed feelings. I’m of course talking about ‘Black Friday’. From a retailer’s perspective, although the Black Friday / Cyber Monday weekend may drive phenomenal levels of traffic and purchasing, it’s hard to know whether this is attracting the right type
Black Friday Plus Referrals = More Than a One Day Sales Boost Read More »
What is referral marketing? Essentially, referral marketing is about enabling and incentivizing your existing customer base to encourage their friends and family to try your product for the first time. It represents a significant opportunity for most online businesses to boost their customer acquisition. There are some well-documented examples of businesses that have acquired a
A Marketer’s guide to referrals and why they’re important Read More »
