Relationships

Fostering relationships is key to managing a martech stack

Whether you work in-house, at an agency, small businesses, enterprise organizations, for-profits and nonprofits, every organization has its own culture. I’ve worked with colleagues in a whole lot of different roles and found there are allies and frenemies (and hopefully not foes) for marketers in every case. Through kindness and persuasion, some reluctant colleagues can […]

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Building Successful Client Relationships in a Digital Age

We need to reconnect with one another. -Jodie Riccelli Jodie Riccelli, Director of Business Development As the Director of Business Development for WebDevStudios (WDS), Jodie Riccelli is focused on building successful client relationships. She does this by doing nothing but communicating, all day, every day. She communicates with prospective clients, current clients, business partners, peers,

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Marketing School – Digital Marketing and Online Marketing Tips: 7 Ways to Build Deeper Relationships with Your Customers

Neil Patel and Eric Siu bring you daily ACTIONABLE digital marketing lessons that they’ve learned through years of being in the trenches. Whether you have a new website or an established business, learn the latest SEO, content marketing, social media, email marketing, conversion optimization and general online marketing tactics that work today. Source link

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How to maximise creativity within client-agency relationships – Econsultancy

As a client, it’s often difficult to know how much freedom to grant your agency. Leaving agencies to their own devices can result in some unexpected results further down the line. Sticking your oar in too much can frustrate relationships and lead to mixed signals and, ultimately, a confused result. So, how do you go

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Gift-giving shopping behavior from religious holidays to relationships and beyond

Remember the struggle of finding the perfect gift for all the different people in your life? So. Much. Pressure.  As PPC marketers, we have the added responsibility of promoting the giftable products our clients sell and making sure we’re pushing the right products to the right audience. It’s almost double the pressure.  Microsoft Advertising (my

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TikTok censored posts about Trump, Christianity, and LGBTQ relationships

TikTok‘s 500 million users aren’t there to fight about politics, troll their enemies, or shitpost for lolz. They’re mostly a community of inclusive, fun-loving content creators who support one another. You can thank the Chinese government’s commitment to exporting censorship for that. A recent report from The Guardian revealed that ByteDance, the Chinese company that

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Text Conversations Build Customer Relationships, Says Twilio CEO

“We are starting to see companies where not only can they text you but you can text them,” says Twilio CEO Jeff Lawson. “That’s the nature of a conversation. That’s how you build relationships over time. It’s two way. The leading companies are figuring out that actually if you create this dialogue it creates great

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