Best CS jobs that don’t require coding Software development and Programming are some of the most booming career options available for computer science engineers. It doesn’t matter which programming language you are expert in. If you know how to apply logic and write efficient code, you won’t face any difficulty in finding a job and […]
5 Best Computer Science Jobs That Don’t Require Coding Read More »
Bing announced on Wednesday it is requiring drug and alcohol addiction recovery spaces to be certified by LegitScript before they can run ad campaigns on the site. The new policy will begin in the U.S. mid-March. Why you should care If you manage advertising for a drug and alcohol addiction recovery center in the U.S.
Bing to require LegitScript certification for addiction recovery advertisers Read More »
At SMX East I attended the “Solving Complex SEO Problems When Standard Fixes Don’t Apply” session with presenters Hannah Thorpe, Head of SEO Strategy at Found, and Arsen Rabinovitch, Founder and CEO at TopHatRank.com. Here are key learnings from each presentation. Hannah Thorpe highlights Google changes and the user discovery experience Hannah starts by sharing
Solving complex SEO problems require a new ‘discovery’ approach Read More »
The support for parental leave is gaining steam in the US, especially with millennials who seek a work/life balance in their lives. Building on a 2015 announcement, Microsoft (NASDAQ: MSFT) says it will require more of its suppliers within the US to provide paid parental leave for their employees. Larger Microsoft Suppliers Must Offer Paid
The US Senate recently passed an amendment that would require pharmaceutical companies to list prices of their prescription drugs in direct-to-consumer (DTC) ads. If the Durbin-Grassley amendment makes it through the Congressional reconciliation process intact, it could present some big new complications for pharma marketers in the US. Pharma companies are already required to list
The US might require pharma ads to disclose pricing: what marketers need to know Read More »
Some Google Ads accounts have several users logging in at any given time. Now account owners can ensure every one of those users has enabled 2-Step Verification. Administrative-level users of Google Ads accounts can now implement an authentication policy for all users who have access to the account. Google announced Monday that the feature is
Google Ads account admins can require multi-factor authentication for all users Read More »
Think about this. In your organization, whose job is it to come up with your company’s value proposition? As a lifelong marketer, I’m aware that value proposition development is widely seen as a marketer’s “thing”. But what really gets to me is that this narrow view forms the crux of the alignment problem that most
Why Successful Value Propositions Require a Team Effort Read More »
Whenever you are trying to talk to your clients about actually attracting links (versus building them), there are always two types of excuses: either the niche is too boring, or there are no technical capabilities (in terms of a good design team and experience). I don’t believe in boring niches – neither do I believe
12 Cool Infographics That Work (and Don’t Require any Design Skills)! Read More »
The base of Amazon Echo, a smart speaker home of voice agent Alexa Every new marketing delivery system — such as TV, websites, social media, or mobile — starts off with a single approach. In the early days of web or mobile, for instance, marketers would contemplate if they had “a web strategy” or “a
Voice agents and interfaces will require many new marketing strategies Read More »
You’ve spent years building your small retail business up and might be considering employee uniforms as a next step. Like everything else, you’ll need to carefully consider both pros and cons before making any final decisions. Pros and Cons of Employee Uniforms Pro: Enhanced Customer Service Customers want to be able to tell the employees
Should Your Small Retail Store Require Employee Uniforms? Read More »
