Requires

Indiegogo Now Requires Monthly Updates from Campaign Entrepreneurs

Crowdfunding platforms have given many individual entrepreneurs and small businesses an alternative resource for capital. But as the industry goes through some growing pains, companies are continually making improvements to ensure the credibility of their funding structure. As part of this effort, Indiegogo just announced it is going to put backers first by requiring campaign […]

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People-based marketing requires good people

A-From MTT, Channel: Martech: Management, Martech Column, SEO BLOG / Good To SEO

People-based marketing is grounded in the ability to really know the person to whom you are marketing. It’s not a new concept. From its earliest days with the postal service through its evolution into telemarketing, email, SMS and push, it has evolved. Now, marketers have the ability to directly match first-party customer and prospect data

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Digital Storytelling Requires Synergy Between SEO and PR-Harjiv Singh

SEO BLOG / Good To SEO

In this world where digital storytelling is all about including the right keywords so that a brand story stands head and shoulders above the clutter, is public relations working in synergy with SEO to maximise an organisation’s visibility? Did you know that as many as 93 percent of online experiences in 2016 began with a

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