4 examples of omnichannel changing the retail experience The numbers don’t lie: the days of consumers visiting their local general store to satisfy every shopping need are long gone. It’s no secret that there has been a shift in shopping preferences moving to the online world, with 67% of millennials preferring to shop online. But […]
Marketing certainly isn’t what it used to be. Digital is now part of nearly every marketing channel, and technologies like virtual reality, artificial intelligence and the Internet of Things are being touted as the next best thing for delivering the ideal customer experience. As if this isn’t enough, there are more than 4,000 martech companies,
With Black Friday and Cyber Monday coming up in just four months, it’s important to look back at 2016, which left us in awe as mobile apps really started to re-shape the e-commerce industry. CBS reported how major retail companies such as Target saw exceptional growth via mobile app sales: a 200% increase compared to last
How Mobile Apps Are Reshaping the E-commerce Industry Read More »
