Every January, Facebook’s CEO, Mark Zuckerberg, likes to go public with a resolution for the year ahead. His 2018 one to “fix Facebook” has clearly been an epic fail, given the stream of privacy scandals that have dogged the social-media behemoth over the past 12 months. Other high-profile tech companies, including Twitter and Google, have …
Seven New Year’s resolutions for Big Tech in 2019 Read More »
Marketers and the general public have one thing in common: we love a good comeback. And this time of year, we’re all trying to shake our bad habits, and magically reemerge as the very best version of ourselves in January. While the shiny resolutions fill us with hope of a more productive and joyful year …
3 Achievable Resolutions to Make You a Better Marketer This Year Read More »
JHertle / Pixabay Okay, social advertisers—have you laid out your goals for 2019? To help you with strategic planning, we put together a New Year’s resolutions list especially for you. I will fine-tune my attribution to better understand my biddable performance. Most advertisers still rely on last-click attribution when evaluating their biddable channel performance. This …
It’s important to always have goals for your business. And the new year is a perfect time to set some resolutions or achievements you’d like to make going forward. Whether you’re looking to start over or grow an existing business, here are some goals you might consider for 2019, along with tips from members of …
Consider These Resolutions and Expert Tips for 2019 Read More »
This text and the accompanying 30-minute video comes from my Content Marketing World 2018 keynote presentation. On Dec. 31, 2017, I “retired” from marketing and took a sabbatical for 2018 (which, as of this publishing, I’m still happily on). I’ve given over 400 keynote speeches in 18 countries, but this one was the most …
3 Life and Marketing Success Resolutions for 2019 Read More »
It’s the season when lots of well-meaning people set resolutions for the new year. Eat healthier, work out more, spend more time with family, lessen the screen time, connect with friends, be more mindful… But we know most of those declarations fail before it’s time to eat lots of chocolate (or bacon) on Valentine’s Day …
Forgetting Resolutions and More Practical Content Marketing Advice Read More »
