Responsibility

Your Startup Needs a Social Responsibility Plan to Compete—Here’s Why

By Ryan Ayers In the past, companies could mostly stay neutral on topics like politics, social and environmental issues, and other cultural concerns. Those days are over. Today, consumers expect companies to contribute to the good of society and take a stand against injustice. In an era where brands have to be politically correct and …

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Are Companies Taking Over Social Responsibility from Governments?

It now seems that many governments around the world are backing off from social responsibility. They no longer try to alleviate all the social problems in their counties. However, with a decade of economic growth, for-profit companies are taking up the slack. They now take more responsibility to solve these perennial issues in addition to …

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Tech sector needs to face up to responsibility and embrace regulation – GeekWire

Microsoft President Brad Smith called on the tech industry to “step up and do more to address the challenges” that technology has created, speaking in an interview for the GeekWire Podcast about his new book, Tools and Weapons, written with Carol Ann Browne. (GeekWire Photo / Todd Bishop) Microsoft President Brad Smith has a light-up …

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New York Social Media Agency, fishbat, Discusses How Companies Can Use Online Reputation Management to Showcase Corporate Social Responsibility

> PATCHOGUE, N.Y., Aug. 9, 2019 /PRNewswire/ — To help companies stay on top of their digital marketing efforts, New York social media agency, fishbat, discusses how companies can use online reputation management to showcase corporate social responsibility. (PRNewsfoto/fishbat) In the digital age, company transparency is vital. Businesses must maintain positive reputations, as this helps …

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Corporate Social Responsibility & Building Community

Smart companies know the benefits of social responsibility. Smarter companies know that their audience, too, is looking for ways to give back. I invited Sandals Foundation Director of Programs Heidi Clarke to Marketing Smarts to discuss how the foundation both supports the communities where Sandals Resorts International does business and enables vacationers who want to …

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