New year, new you! To ring in the new year, many will come up with resolutions—some will promise to go to the gym more, to travel Read More
Revamping
Demographics, behavior, connections, interests, remarketing, look-alikes—the options are overwhelming. But overwhelming can be a good thing when it comes to paid social strategy targeting options. As Read More
Google’s commitment to the mobile consumer user experience has proven unrelenting; today, brands that fail to prioritize mobile are missing out on multiple opportunities. Back in Read More
Customer loyalty programs have been around in some form or another for decades. But in today’s world, where people are flitting between online and physical stores Read More
Back in February, when Facebook CEO Mark Zuckerberg published his revised vision statement for The Social Network, he made specific note of the need to encourage Read More