Reviews

positive reviews

How to Get More Positive Customer Reviews [Without Being Annoying]

We’re all influenced by online product reviews, whether they’re positive or negative. 61% of customers read online reviews before making a purchase decision. They help eliminate doubt among potential customers and also play a role in your search engine rank by creating new content for spiders to crawl. As a business, it’s important to harness […]

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The most effective ways to respond to negative reviews

Customer reviews are one of the most important pieces of your marketing campaign, and research has indicated they may have significant impact on your ranking in search. In fact, 84% of consumers trust an online review as much as they would a personal referral. However, not all reviews are positive. At some point throughout the

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Yelp Success vs. Ratings and Reviews

Consumers trust companies less than ever before. In that maelstrom, ratings and reviews are a life raft of information. Takeaways Ratings and reviews, particularly those left on your own website, are more important than ever. New research reveals that compensating customers for reviews might not be an effective strategy. Go ahead and ask your customers for reviews

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Instagram On Bots, Dealing With Dodgy Reviews & Google To Define Dupe Content: Weekly Forum Update

This week has been the week of “what took so long”: Instagram is finally taking an action on fake followers and Firefox is finally addressing its speed issues. In other discussions of note, members provide tips for how webmasters can control for “dodgy” reviews, Google provides a not-so-clear clarification on duplicate content, and more! Instagram

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