Brand Management – Does Your Brand Have a Visual Hammer? Laura Ries on Marketing Smarts [Podcast] : Marketing Podcast
Sign up to gain access to thousands of marketing resources! Don’t worry … It’s FREE! This week’s guest on the Marketing Smarts podcast is Laura Ries, branding consultant and author —most recently of Visual Hammer, a book focused on the importance of tying a brand’s core message (the “verbal nail”) to a striking visual image […]