rocky

Could Facebook’s rocky relationship with users be damaging marketing prospects?

Despite all of the headlines and the immense scrutiny Facebook has faced in the wake of the Cambridge Analytica scandal, the social network seems to have escaped its biggest PR challenge to date largely unscathed. But is that really the case? According to a survey conducted by Pew Research Center between May 29 and June …

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How to navigate the somewhat rocky transition to expanded text ads

Google has been transitioning advertisers to larger text ads for about a year now. And, as of February 2017, it became impossible to create, copy and paste or edit the old style (or “standard”) text ads. You can pause and unpause them, but that’s about all you can do with them. This has really accelerated the …

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