Roku

Roku brings Apple TV app with Apple TV+ support to over 25 devices

Following the January announcements of deals between Apple and several TV makers to bring AirPlay 2 streaming support to multiple 2018 and 2019 smart TVs, Roku and Apple today announced the release of a dedicated Apple TV app for some Roku devices — only the second non-Apple platform to support streaming of Apple’s iTunes video […]

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Roku targets UK as smart TV platform duel with Amazon hots up

BERLIN (Reuters) – Streaming company Roku, whose software runs one in three smart TVs in the United States, is turning to the British market as competition with Silicon Valley giant Amazon goes international. FILE PHOTO: A video sign displays the logo for Roku Inc, a Fox-backed video streaming firm, in Times Square after the company’s

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Roku unveils Smart Soundbar that works with any TV, has Roku built-in

Roku announced on Wednesday its new $180 Smart Soundbar that comes with a Roku media streamer built-in, as well as the $180 Roku Wireless Subwoofer that can connect to the sound bar wirelessly. The Roku Smart Soundbar is a 32-inch 2.0 soundbar, and it has four 2.5-inch speakers. Along with the four speakers, the Smart

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Vimeo Showcase opens up Roku, Amazon Fire to video marketers

Vimeo rolled out Showcase on Wednesday, giving content creators and marketers a new way to display and distribute their videos. The new Showcase feature will replace Vimeo’s “Albums” format, adding a refreshed design and new tools, including the ability to create a channel on Roku and Amazon Fire. Why we should care Vimeo’s Showcase gives

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Adobe unveils new, deeper partnerships with Microsoft, Drift, Roku, ServiceNow

Software giant Adobe let fly a bevy of partnership announcements at its annual Summit in Las Vegas this week, confirming tie-ups with everyone from Microsoft to Drift to Roku to ServiceNow — with each deal involving data connections to fuel more efficient and powerful marketing. B2B data integrations include LinkedIn. In addition to the Open

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Adobe opens up marketing opportunities with Roku

Adobe and streaming TV platform Roku are now offering Adobe customers the ability to precisely target consumer audiences moving to over-the-top content (OTT). Marketers who use Adobe Advertising Cloud, Adobe Audience Manager and Adobe Analytics can target first-party audience segments on Roku’s platform. “Adobe Advertising Cloud’s focus on intelligence, accountability, targeting and inventory (especially TV)

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Adobe Partners with Roku to Precisely Target Audiences Moving to OTT

New Partnership With Roku, Integrations With Adobe Analytics and Enhanced Search Capabilities Advance Connected Experiences in Advertising Las Vegas: Today at Adobe Summit, Adobe (Nasdaq:ADBE) announced a partnership with Roku, Inc. (Nasdaq:ROKU) to offer Adobe customers the ability to precisely target the large consumer audience moving to over-the-top service (OTT). Marketers using Adobe Advertising Cloud, Adobe

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