RollWorks

RollWorks Announces ABM App on Salesforce AppExchange, The World’s Leading Enterprise Apps Marketplace

SAN FRANCISCO–(BUSINESS WIRE)–Apr 15, 2019–RollWorks, a division of AdRoll Group, today publicly announced the availability of the RollWorks ABM App on Salesforce AppExchange to allow marketers to easily connect and utilize their Salesforce data in their account-based marketing (ABM) campaigns. The integration allows the bi-directional flow of data from Salesforce to the RollWorks Account-Based Platform, …

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RollWorks Announces ABM App on Salesforce AppExchange, The World’s Leading Enterprise Apps Marketplace | National

SAN FRANCISCO–(BUSINESS WIRE)–Apr 15, 2019–RollWorks, a division of AdRoll Group, today publicly announced the availability of the RollWorks ABM App on Salesforce AppExchange to allow marketers to easily connect and utilize their Salesforce data in their account-based marketing (ABM) campaigns. The integration allows the bi-directional flow of data from Salesforce to the RollWorks Account-Based Platform, …

RollWorks Announces ABM App on Salesforce AppExchange, The World’s Leading Enterprise Apps Marketplace | National Read More »

Exploring RollWorks for ABM and B2B Marketing

A primary challenge of ABM and B2B marketing is often not the number of leads, but more so the quality of these prospects. Generation of leads often begins with search where a self-qualified audience provides a predictable and valuable return. For many industry niches, top terms are limited in available impressions which means efforts and …

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