With an eye on CTV (and Google), ad tech firms Rubicon Project and Telaria to merge
In the latest ad tech merger, Rubicon Project and Telaria have agreed to combine, the firms announced Thursday. In a stock-for-stock deal, the companies plan to operate one digital media buying platform that supports connected TV (CTV), desktop display, video, audio, and mobile inventory transactions. Why we care The companies said the combination of Rubicon […]
With an eye on CTV (and Google), ad tech firms Rubicon Project and Telaria to merge Read More »