Ruining

4 warning signs AdSense is ruining your contextual advertising strategy

In the dark ages of the SEO era, when bloggers and webmasters were still familiarizing themselves with the process and its functionality, certain tactics and strategies had become industry standards. The era I’m talking about is the one where Google AdSense was heavily built into the foundation of a blogger’s strategy. The “legacy” tactics associated …

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Why Copying Your Competitors is Ruining Your Content Marketing Strategy

“Our competitor is doing A, so we should do it too.” If you’ve been in digital marketing circles longer than 24 hours, you’ve likely come across that exact statement or a variation of it somewhere – in fact, the whole premise behind following blogs in the digital marketing space is, at least in part, to …

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