This article will provide some sound advice about getting data-driven marketing right—from think big but start small (and with the basics), to take an action-based approach, pick your battles, beware of small sample sizes, and more… 1. Start with the basics It’s easy to become obsessed with pinpointing the ultimate ROI-based marketing metrics; but, rather […]
Consumers are in open rebellion about how they’re disrespectfully treated by your marketing. Millions now use ad blockers to escape the relentless barrage of online ads, resulting in 32 percent of global page views being impacted by ad blocking. And the rest don’t need an ad blocker because they’re conditioned to ignore the ad. Virtually
Everyone is familiar with the adage ‘content is king’, which is more relevant than ever in today’s content-driven world. Content marketing can have a significant influence on everything from the marketing output of a small business to a whole country’s presidential election result. It’s difficult to even comprehend how much content is produced on a daily basis – with two
The 12 Simple Rules For Successful Content Marketing Read More »
Google’s algorithms are constantly shifting, the technical rules of search engine optimization (SEO) regularly changing. That can be frustrating, especially for small business owners who don’t have a technical background. The good news is that, though details may vary, the big picture remains more or less the same: Google wants to provide its search engine
Twitter is widely known to have a problem with trolls. The platform has taken lots of criticism in the past about its lack of enforcement of abuse. It should come as no surprise to anyone that Twitter saw nothing wrong with Donald Trump’s latest controversial tweet that showed the president in a WWE video taking
Twitter Says Trump’s WWE Tweet Attacking CNN Within the Rules Read More »
Google really wants advertisers to adopt their best practices. The latest version of AdWords Editor, version 12, has a whole new section to show you where you’re not complying, along with some other new features. Custom Rules The new “Custom Rules” section can be found in the left navigation pane in AdWords Editor (AWE). It
AdWords Editor’s new custom rules let you quickly see what’s missing in your accounts Read More »
Forbes SEO 2017: 8 Crucial Rules For Dominating Google’s Search ResultsForbesIn my recent book called, SEO 2017: Master Search Engine Optimization, not only do I give an extensive overview of how search works, but I also look closely at the strategies that can be implemented to quite literally dominate the playing field. The truth? and
SEO 2017: 8 Crucial Rules For Dominating Google’s Search Results – Forbes Read More »
We get asked a LOT about what plugins to use, how to use them, how to fix them. We also get asked how you can make your blog look better, load faster, perform better. We’ll be answering these questions in our upcoming “Top 7 plugins for . . .” series. However, before we all go
The “Traveler” Rules of WordPress Plugin Management Read More »
This is a guest contribution from ProBlogger Productivity Expert Nicole Avery. It is the dream for many of us. Working from home, for our selves, working when we want, in our pyjamas if we want, until the reality of working from home kicks in. To work productively from home it requires discipline, planning and organization.
These 5 Rules Will Help You Work More Productively at Home Read More »
By Mark Zeni “Don’t focus on having a great blog. Focus on producing a blog that’s great for your readers.” –Brian Clark The Internet is full of traffic. How do you attract at least a part of it to your blog? You have been working so hard to maintain
10 Rules A Blogger Can’t Ignore For Better Traffic Read More »
