SaaS

Leading CRM and Email Marketing SaaS Providers, Hatchbuck, Benchmark, Merge

Leading CRM and Email Marketing SaaS Providers, Hatchbuck, Benchmark, Merge

The combined company, Benchmark, will enable businesses to flourish with powerfully simple sales and marketing tools. Los Alamitos, CA – September 10, 2019  – Benchmark Email and Hatchbuck, leading SaaS (software as a service) providers of sales and marketing solutions, today announced they have merged, creating a global customer relationship management (CRM) and email marketing …

Leading CRM and Email Marketing SaaS Providers, Hatchbuck, Benchmark, Merge Read More »

Must-Try Marketing Strategies to Make Your SaaS Businesses Grow

Must-Try Marketing Strategies to Make Your SaaS Businesses Grow According to a report by Business Wire, the anticipation for Software as a Service (SaaS) market to grow during the 2018-2023 period, is 21.2%. That is because SaaS has become an essential part of how modern businesses operate. In spite of the predicted market growth, whether …

Must-Try Marketing Strategies to Make Your SaaS Businesses Grow Read More »

4 Failproof Social strategies to grow your SaaS Business

Software as a Service (SaaS) businesses have seen exponential growth. In fact, they generated a whopping $72.2 billion in 2018. But the competition is fierce. Today, SaaS marketers face a double challenge: Standing out from the noise. Marketing to the overly empowered consumer. This is where social media marketing comes into play, and helps you …

4 Failproof Social strategies to grow your SaaS Business Read More »

Should You Offer a Freemium Level for Your SaaS Platform?

If you have a SaaS platform, getting people to sign up for your offer instead of your competitor’s is a challenge from a marketing, pricing and product development perspective. You have to communicate what sets your product apart, price it competitively and ensure that it has all the bells and whistles that your users really …

Should You Offer a Freemium Level for Your SaaS Platform? Read More »