30-second summary: According to Neil Patel, less than one percent of businesses take advantage of FAQ schema markups. There are several benefits schema markups provide to Read More
schema
Schema (schema.org) is a structured data vocabulary that defines entities, actions, and relationships on the Internet (webpages, emails, etc). This vocabulary makes it possible for search Read More
Having great schema markup can put you ahead of the competition, so why is it one of the least used forms of SEO? Something that became Read More
When I submit this variation the Google structured data tester doesn't recognize the areas served schema but when I try any variation I get an overall Read More
Thom Craver, the Lead SEO Analyst at CBS Interactive, invited me to the studio to sit down and talk SEO. Besides his office being really fun Read More
You have a great-looking website, but for some reason, Google isn't giving it the proper love. Your on-page SEO optimization is dialed in, and day after Read More
Google recently announced that publishers can now create Google Actions from web content using schema markup. For brands, Google Actions can be a great way to Read More
Just like when I first watched The Matrix, when I initially heard the term “schema markup,” I was intimidated by the technical know-how I felt I Read More
Earlier this year, I wrote an article about how to add How-to Schema to your content. I followed that up with a piece on FAQs for Read More
“We’ve passed a milestone in Google’s evolution from search engine to walled-garden…” said Rand Fishkin in his recent research. You might have already seen that Google Read More