The FTC today announced that a group of people who had run a get-rich-quick-on-Amazon scheme have agreed to pay $102 million in fines and restitution. The people, operating under different names in Nevada and Massachusetts got people to pay from $995 to as much as $35,000 for “secrets” that were supposed to let them make […]
Get-Rich-Quick Scheme to Game Amazon Lands a $102 Million Fine From FTC Read More »
Chart of the Week: 83% of customers feel rewarded by cash back, making it the most popular type of loyalty scheme Customer loyalty is a big aim for any e-commerce brand. Not only do loyal customers mean repeat purchases, they also recommend your brand to others and are more likely to become social advocates for
Digital-first cash back is best customer loyalty scheme Read More »
In a world where retailers understand the importance of keeping their existing customers and finding ways to have them come back to purchase repeatedly, the question needs to be asked why do so few invest in getting loyalty right? Do retailers know what amazing loyalty programs look like? In reality, by its true definition, there
A successful loyalty scheme must offer more than pricing discounts Read More »
Google announced it will no longer be supporting its original AJAX crawling scheme from back in 2009. Starting in the second quarter of 2018, Google said it will “no longer be using the AJAX crawling scheme.” This should come as no surprise, because Google said years ago that it no longer officially and fully supported
Google will stop using the old AJAX crawling scheme in Q2 2018 Read More »
