Screens

Marketing Day: Facebook Watch Party, foldable screens & Google GDPR concerns

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From AR to bendy screens: What’s next for mobile advertising?

The statistics have never been clearer about why advertisers need to be present on mobile. But far too many advertisers still view mobile as an “add-on”, according to Chris Childs, Managing Director UK at TabMo, a creative mobile demand-side platform. “I’d like to see mobile advertising become more thought-of, more bespoke, and less of an

From AR to bendy screens: What’s next for mobile advertising? Read More »

Instagram’s Adding Some New Tricks, Including Text-Only Stories Screens and GIFs

As Instagram continues to pile pressure onto Snapchat, the Facebook-owned app keeps adding in smaller variations and tools to better differentiate its Stories option. This week, users have reported a few different options in testing, expanding the possibilities of what you can do within the app. First off, they’ve added a new text-only Stories option,

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This Simple Trick Tears Your Employees Away From Their Smartphone Screens

When I meet entrepreneurs to talk about what concerns them in business, often I get an embarrassed reply.  Company leaders want to be talking strategy, teamwork and culture, but they are always drawn to this compelling topic: “Cell phone use.  It appears my people are always using their phone.“ Talking with their doctor, their mother, the babysitter

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How Smart Speakers with Screens Are Advancing Search

‘); $(‘#scheader .sc-logo’).append(‘ ‘); $(‘#scheader’).append(”); $(‘#scheader .scdetails’).append(‘ ‘+cat_head_params.sponsor+’ ‘); $(‘#scheader .scdetails’).append(cat_head_params.sponsor_text); $(‘#scheader’).append(‘ ADVERTISEMENT ‘); if(“undefined”!=typeof __gaTracker){ $(‘#scheader a’).click(function(){ __gaTracker( “send”,”event”, “Sponsored Category Click Var 1”, “mobile”, ( $(this).attr(‘href’) ) ); }); } } }); }); Amazon introduced Echo Show and its seven-inch touchscreen in June to allow Alexa to “show you things” like movie trailers, music

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How to Use YouTube End Screens to Get More Visitors, Sales, & Revenue

Plenty of marketers think having a YouTube presence is enough. They’re wrong. YouTube’s new feature called YouTube End Screens sees to it that if you’re not using End Screens—and not using them well— you’re leaving all that highly engaged potential YouTube traffic you could be generating out in the cold.   YouTube has launched some

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Will autonomous vehicles provide the next screens for publishers and advertisers?

If and when autonomous vehicles arrive, it’s difficult to envision anything more frightening than a massive tractor-trailer truck hurtling down the highway with no one at the wheel. But, from a marketer’s point of view, the good news is that all those self-driving vehicles — including trucks — will essentially become moving living rooms. And

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We Are Addicted to Screens. Here’s How It’s Reeking Havoc On Our Health

There’s a new health concern in town, and its name is blue light. It flickers in your fluorescent and LED lights in your home, it is emitted from your digital television screen, you’re exposing your eyes to it every time you check Facebook on your phone, and it’s bombarding your eyes all day at work

We Are Addicted to Screens. Here’s How It’s Reeking Havoc On Our Health Read More »

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