Branding is a key factor when you want to create instant recognition with your audience. Cultivating a sense of familiarity gives your audience a feeling of connectedness that will inspire them to seek your business out among your competitors. This is also true—and possibly even more so—for your digital communications. Without a brick-and-mortar to sell […]
How Branded Email Templates Create a Seamless CX Read More »
What is scaling all about? Simply put, scaling goes hand-in-hand with growing your business. When a business is scaled properly, all of the moving parts can adjust smoothly and simultaneously to growing demands. Of course, this doesn’t happen overnight– it requires planning, strategy, communication with your team, and the assistance of top-tier technology. There are
I’m smack dab in the middle of seven weeks of seven industry conferences. And yes I’m still in Las Vegas. But this week I got the opportunity to check out Magento Imagine. This event serves as the eCommerce platform’s annual user conference. This year’s Imagine marked the eighth time Magento held the conference. But this
Making Mobile Shopping More Seamless is a $9 Billion Opportunity Read More »
You probably had your first dose of artificial intelligence (AI) through Steven Spielberg’s sci-fi films that depict robots coming to life and gaining control over the world. Though this is still a distant dream, it wouldn’t come as a surprise if such advancements actually came true in the near future. As the world is moving
How to Use AI to Provide Seamless Email Journeys for Your Customers Read More »
Over the past few years, Instagram has made it more straightforward for brands to embed links to external landing pages, and therefore easier for customers to make quick, impulsive purchases. Whilst it remains impossible to add functioning links to standard image captions, accounts can now introduce external links via shoppable posts, stories and feed ads.
Why Instagram product landing pages must be seamless (an Avon case study) Read More »
Paid and organic search work together like peanut butter and jelly: on their own they are okay, but together they make magic! When it comes to PPC vs. SEO, there is only one strategy winner: integrating both. The key to any optimization strategy lies in the data. In this post, we will quickly take you
Seamless Organic and Paid Search Integration Strategy Read More »
March 29, 2018 How often are you taking into consideration what you’re offering users throughout their entire experience with your brand? This begins with the ad you’re paying to serve all the way through to the post-click experience. Is this experience seamless? For those of you that missed our webinar at the beginning of the
Creating a Seamless Pre- to Post-Click Experience Read More »
February 26, 2018 When you’re making your landing pages and your ads, are you connecting the two in your head? Think about it – when potential customers click on your ad and come to a landing page that looks nothing like the ad they saw first, it can be a bit jarring. What does it
FirmBee / Pixabay The construction of any building begins with a blueprint. Those fine blue lines indicate what goes where and allow a builder to understand the size and proportion of each room in relation to another. It also allows the construction team to use their tools and materials wisely so the building may be
Design a Strategy for Seamless Omnichannel Support Read More »
geralt / Pixabay The holiday season is just around the corner, and it’s already time to prepare. Capture and convert holiday traffic this year with seamless payments and checkout. Here is a guide on where to start, what to implement, and how to reach that holiday conversion rate goal. Once you determine the next steps
