SelfStorage

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Leveraging PWAs With SEO to Boost Self-Storage Marketing Power

Self-storage has changed a lot in the last five years. With so many new facilities popping up, it can be difficult for older businesses grow without an effective digital-marketing strategy. The competition is fresh and knows exactly how to influence the online market by leveraging technology, particularly Progressive Web Apps (PWAs) and search engine optimization …

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The Benefits of Adding a Blog Page to Your Self-Storage Website

If your self-storage website doesn’t contain a blog, you could be missing out on some great online traffic. Every published post equals one more indexed page on your website. This means another opportunity for your facility to show up organically on search engines like Google and Bing. In addition to connecting with prospects, blogging is …

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What to Do With Online Reviews: An Action Plan for Self-Storage

All online reviews—positive and negative—impact the success of your self-storage business. To ensure you’re attracting and not repelling customers, and to maintain a high ranking in local search, you must be generating and responding to these posts. If your facility doesn’t have any online reviews or your average star rating dips below four, you may …

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The Self-Storage Operator’s Guide to SEM, SEO and Online Visibility

When you’re trying to obtain online exposure for your self-storage operation, maximizing your Internet presence is key. Over the next decade, the importance of Web visibility will only continue to increase. Search engine marketing (SEM) and search engine optimization (SEO) are changing the way self-storage operators gain traction on the Web. In fact, SEO has …

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The Storage Group Integrates ClickandStor Domico Self-Storage Software

The Storage Group (TSG), an Internet-marketing company that serves the self-storage industry, has integrated its ClickandStor online-rental tool with Domico self-storage management software. As a result, customers using DomicoCloud will be able to use ClickandStor as part of their website framework, allowing tenants to reserve units online, pay bills and move in, according to a …

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Creating a Hyper-Personal Digital Experience for Self-Storage Buyers

The self-storage buyer’s journey has changed. Data shows that customers now consult more than 20 online sources before making a rental decision. To make your business more competitive and zero in on the best potential renters, you need to show up at every touchpoint along that journey. After all, the key to an effective marketing …

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