A wise man once told me everything in life boils down to either your time or your money. I was a young 20-something when he fed me that cold, hard truth, and though I laughed it off as a quip, I’ve been amazed over the years how often those words have proven prophetic. Career and […]
Are Self-Storage Operators Being Forced to Outsource Key Functions? Read More »
6Storage, which provides access-control equipment, management software and Web-design services to the self-storage industry, has launched 6Security, a cloud-based technology solution designed to automate and arm facility access areas using electric locks and alarms. It also includes a range of sensors, including infrared/microwave alarms, for flood monitoring and smoke detection, according to a press release.
6Storage Launches Cloud-Based Security Solution for Self-Storage Read More »
Two years ago, my company dominated page one of Google search results whenever someone searched for “Cleveland TN self-storage.” In fact, our three locations were displayed up to four times in search queries. We appeared at the top of the page with a pay-per-click (PPC) ad and on Google Maps as the first self-storage provider.
Has Your Self-Storage Business Lost Its SEO Edge? Read More »
Get ready … We’re at the top of the self-storage real estate cycle. As competition increases, we’re starting to see markets soften, rents decline and advertising costs rise. Despite relatively steady demand, the surge in supply has left some facility operators struggling to turn a profit and surpass their competitors. To stay ahead, you’ll need
Leveraging Advanced Marketing Technology to Improve Self-Storage Read More »
Go Local Interactive, a digital-marketing agency specializing in self-storage and other industries, will host the second annual Google Storage Summit at the Sprint Accelerator in Downtown Kansas City, Mo., July 30-31. The free, invite-only event, sponsored by Google, is expected to draw self-storage industry executives and owners from across the nation, according to a press
Go Local Interactive Hosts Marketing Summit for Self-Storage Read More »
Storelocal, a cooperative created by independent self-storage operators to offer member benefits with economies of scale, has signed a lease-to-transfer agreement with technology-development firm Tenant Inc. The partnership will allow Tenant Inc. to integrate its platform with Storelocal’s “Tenant” suite of services, including access control and mobile management, expanding the co-op’s move-in technology offerings to
Self-Storage Co-Op Storelocal Partners Tenant Inc. Expand Technology Read More »
Whether you’re opening a new self-storage facility or you’ve been in business for years, creating or redesigning a website can be intimidating. How should it look? What kind of information should it contain? One of the first questions to answer, however, is when to do it. There are a few times that are optimal for
When to Create a New Self-Storage Website (or Refresh an Existing One) Read More »
Content plays an important role in the digital age. One look at Google’s 164-page Search Quality Guidelines proves how closely connected it is to the search giant’s rating and ranking system. If your content isn’t pushing your self-storage company to the top of search results, you’re likely losing many potential renters. If you take time
Content-Marketing Mistsakes to Avoid: Tips for Self-Storage Operators Read More »
The Storage Group (TSG), an Internet-marketing company that serves the self-storage industry, has released a new, Spanish version of its ClickandStor online-rental tool. The Progressive Web App will retain all its functionality on the multi-lingual platform, including a newly added shopping-cart function and a metric- and imperial-measurement system, according to a press release. “We are
Spanish Version of ClickandStor Self-Storage Move-In Platform Released Read More »
With the evolution of technology, Internet users expect to visit clean, engaging and reliable websites. At the same time, app technology has taken the world by storm in the last decade, accounting for 89 percent of all mobile media time. So, what if there was a way to combine the convenience of an app with
Using Progressive Web Apps in Self-Storage: Benefits, Getting Started Read More »
