sellers

Amazon orders with 3rd-party sellers will soon be authorized for automatic returns

Amazon, Channel: Retail, E-Commerce, Holiday Retailer, SEO BLOG /

Amazon has announced a new automatic return policy rolling out October 2 that makes it mandatory for third-party sellers to accept returns for all in-policy orders. Under the current policy, buyers must first contact sellers to get a return approved so that the seller can review the return request and approve on a case-by-case basis. […]

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FTC Charges Online Trampoline Sellers for Phony Reviews

Retail Trends, SEO BLOG /

The U.S. Federal Trade Commission (FTC) is sending out another warning to unscrupulous marketers who try to manipulate consumers with fake reviews. FTC Crackdown on Fake Reviews The warning accompanies the charging two brothers the FTC says posted deceptive ads and endorsements of trampolines they were selling online. The brothers have been ordered by the federal agency

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Sales tech ‘is changing the game for sellers’ (and buyers)

A-From MTT, Channel: Martech: Sales, LinkedIn, SEO BLOG /

From the LinkedIn report Ironically — according to a new LinkedIn-sponsored report — sales tech now allows B2B buyers to turn the tables on B2B sellers. That’s because B2B buyers now frequently pre-qualify sellers, when it used to be primarily the other way around. The company’s second annual “State of Sales 2017” report is out

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Prime Day delivers a 60% increase in profits for Amazon sellers [Feedvisor data]

Amazon, Channel: Retail, E-Commerce, SEO BLOG /

Amazon’s third annual Prime Day has to come to a close, and it appears everyone made out like bandits. In addition to the 30-hour event marking Amazon’s biggest sales day ever and driving more Prime memberships than any other day in Amazon’s history, Amazon sellers earned nearly 60 percent more profit during the event than

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2 new marketing options for FBA sellers on Amazon’s Brand Registry

SEO BLOG, The (Ecommerce) Corner Office /

There have been many articles and discussions over the past few weeks about Amazon’s Brand Registry. We’ve addressed it here, at “Will Amazon’s Brand Registry restrict marketplace sellers?” and “Why Use Amazon’s Brand Registry?” Resellers are concerned that these changes are pushing them out of the marketplace, in favor of brands and manufacturers selling directly.

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Buyers Want Sellers Prepared and Content Personalized

BrandViews / Seismic, SEO BLOG /

Salesforce recently released their 2017 State of Marketing report. It’s the fourth annual bird’s eye view of the marketing landscape released by the company. The survey of over 3,500 marketing leaders from around the globe is an important litmus test for marketing professionals and their efforts. The report covers a range of topics and provides

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Will Amazon’s Brand Registry restrict marketplace sellers?

SEO BLOG, The (Ecommerce) Corner Office /

There are two types of Amazon sellers. Both can be successful. The first type is a reseller of other brands. This is a highly competitive type of selling with very small profit margins. The most successful long-term resellers have some type of supply chain advantage. For example, several of the larger resellers are actually manufacturers’ distributors

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